Facebook has started to roll out the capability of publishing stories as your Facebook page and is a way to be more visible in your likers newsfeeds. It was previously only available for personal profiles.
Stories are a relatively new feature in Facebook but are starting to get a little more attraction. (They work the same as Instagram stories if you are familiar with Instagram)
If someone likes your page than they will see your story amongst their friends stories at the top of the newsfeed on mobile devices or at the top of the right hand column on desktop. When Facebook users click on a story item, they are then automatically taken through each story from friends and pages they like until they click out. So it is a good opportunity for pages to get more visibility and get in front of their likers on a more regular basis.
Stories are only live for 24 hours and after that time they disappear for good. Stories are a great way to be a little more personal and give your likers a glimpse behind the scenes.
This video below takes you step by step through how to post from a Facebook Business Page to Facebook Stories.
- You can only publish stories from a mobile device
- Click on “Your Story” at the top of your mobile newsfeed
- Take a photo or short video to add to your story
- Click next
- Change from your personal profile to your business page
- Select to post to “Your Story”, as a “post” or both
About Jayne Day
Jayne is an online marketing strategist and success coach for female entrepreneurs who are ready to take action for massive results in their business. She offers complete online marketing strategies and solutions to female entrepreneurs and business owners so they can be found online by their ideal clients by implementing a range of strategies that all work together and are customised for each client's business.