A regular question that clients ask me is about using other people’s images on their website and in their social media marketing.
Here is a great infographic from Legal123 that answers all those myths you may have heard in regards to using images that you do not own.
Basically, you need to either have permission to use someone else’s images or create your own. This also extends to other people’s work, photography, words and tagline’s.
Otherwise, you may find yourself with a Copyright Infringement Notice from the owner, or worse – in court.
I know that Facebook also takes copyright issues very seriously. If a complaint is made against you using someone else’s material you may find your page closed down without notice. Don’t take the risk. Just to clarify this, it is fine to share an image from another page or profile that has already been posted as long as you use the share feature. The original poster of that image is claiming that they have copyright of it. Do not save the image to your computer and re-upload it.
I would love to hear your thoughts...